Of course they crafted the catchiest singles (starting with “Please Please Me” and “Love Me Do” in 1962).
Of course the foursome was very talented and hardworking. The iconic moment was 50 years ago and The Beatles have become so influential that many people forget that the band was largely unknown to the US public just months before their “Ed Sullivan” breakthrough. This performance catapulted the foursome of John Lennon, Paul McCartney, Ringo Starr and George Harrison to global superstardom and the top of the entertainment world, where they would remain for the rest of the decade.
SONY TRANSISTOR RADIO 1960S TV
One of the most iconic pop culture moments of the 20th century took place on February 9th, 1964: The Beatles performed live on “The Ed Sullivan Show” in New York to a TV audience of 73 million people, which was 40% of the US population at the time. However, the sequence of events, social context and audience psychology between Beatlemania and the current Taylor-mania show clear parallels. The “Eras” tour is 20 years and 10 studio albums into Taylor Swift’s career while The Beatles were just beginning to gain mainstream attention. The hype and excitement surrounding Taylor Swift’s “Eras” tour is drawing comparisons to the rise of Beatlemania in 1963. Multiply that by 131 shows and the total haul is $1,310,000,000.Įven if these per show estimates are high - especially for the international venues - there is still quite a bit of buffer ($310m) to clear the billy mark. That is a gross of $10 million-plus per show. Swift is selling out stadiums that seat over 50,000 people at an average retail price of $200+ per seat. Quick napkin math shows that “Eras” will likely be the first tour ever to gross over US$1 billion.
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